"When I came back to the United States, I decided that if you could use propaganda for war, you could certainly use it for peace. And 'propaganda' got to be a bad word because of the Germans using it, so what I did was to try and find some other words so we found the words 'public relations'." - Edward Bernays
Guy walks into a bar and declares that Henry Ford was the best CEO ever, the way somebody from Baltimore might insist Johnny Unitas was the best quarterback of all time. A woman on a bar stool calls him on it. “Hell, no! Lou Gerstner was the best pure manager to run a company!” Other patrons chime in: Bill Gates! Sam Walton! Epithets fly. Someone gets punched. Read the rest at Portfolio.com